IKEA don’t just tell you if a product is in stock. They use sales data from that store to predict stock levels over the next few days. Smart.
Facebook Places just became the No.1 in location based services. End of.
For brands the opportunities are massive. You get all the nice bits of Foursquare (check-in, location data, feedback, competitions, redemption, vouchers, loyalty schemes, social gaming, etc) but with the 500 million people on Facebook.
There’ll be loads of smart activity based around people ‘coming together’. Wearable technology will soon enable automatic check-in to stores. Deep and immersive social gaming becomes a reality. We all know what’s possible. But now the numbers make it exciting and viable.
Everything just became connected and the wider implications are big.
Each brand needs to think about what that means for them. But If you’re doing ‘digital stuff’ well and you’ve got a high street presence. Game on.
(A version of this comment first appeared in Marketing Magazine.)
Meanwhile, the UK waits….
This animation by the National Astronomy and Ionosphere Center shows a beautiful view of the past 30 years of asteroid discoveries. As the years pass by, the numbers grow, and the patterns unfold.
Key:
New Discoveries are briefly highlighted in White
Earth Crossers are Red
Earth Approachers are Yellow
All Others are Green
From 8959 to 530091 in 30 years. Amazing.
These digital sculptures by artist Peter Root were all created in Google Sketchup. Some of the stills look a bit more striking than the videos themselves. But it’s a really interesting idea, and something that could easily became a permanent layer in Google Earth – easily allowing artists to create and show work in a digital space.
Digital Detritus – Earth from Peter Root on Vimeo.
Read more about the project and the artist here:
http://www.peterroot.com/index.php?/projects/google-earth-sculptures/
Just popped out for lunch in Shoreditch. Reminded me of this. I think they’re now called “Hispters”.
Scene from the excellent “Nathan Barley” series in which Dan Ashcroft gives a commentary on the rise of the idiot classes. Many people think this rant is the exposition of co-creator Chris Morris’s own feelings on popular culture.
Click for full size, obviously…
Brilliant find by glue designer Mark Light. I salute you.
This look ace.
Sony promotes their youth targeted sat-nav range with animal-shaped cycle routes. Yep that’s right!
God only knows what’s going on here.
Billy Bob Thornton ‘Blow Up’ on Q TV
Anyone remember seeing Joaquin Phoenix have an apparent meltdown on The Late Show with David Letterman in 2009. If you haven’t take a quick look at it. It’s properly out there..
Joaquin Phoenix on Letterman 2010
Turns out it might’ve been “method acting to the extreme” following the release of this trailer for a film following his Hip-Hop career.
I’m Still Here Trailer HD
The great thing is that no-one really seems to know.
And that makes it even more interesting.
