Facebook campaign created for Scandinavian Airlines. The campaign violated Facebook T&Cs and was pulled but they managed to finish the competition and the video is at 20,000+ view and rising.
Porsche tags one million Facebook fans on a 911 GT3 R race car. What better way to involve petrol heads and give them something to brag about and share.
I love this Facebook update from Mike here at glue. This is a man who has HAD ENOUGH!!
Will everyone stop adding Facebook applications that are spyware!!
1. No application can track who looks at your profile, just not possible through the Facebook API.
2. Any application or page that makes you like or join to see an image or content is spyware designed to take your’s and friends details
They can access your info, your friends list and friends Facebook Ids.
The worst offenders are the click or like this page to see.
I’ve seen at least 5 this week, all with no other purpose to get access to users details.
The sad point is that he’s spot on. People are handing over all sorts of data to complete randoms on the internet. Don’t do it folks. It will come back and bite you.
Facebook Places just became the No.1 in location based services. End of.
For brands the opportunities are massive. You get all the nice bits of Foursquare (check-in, location data, feedback, competitions, redemption, vouchers, loyalty schemes, social gaming, etc) but with the 500 million people on Facebook.
There’ll be loads of smart activity based around people ‘coming together’. Wearable technology will soon enable automatic check-in to stores. Deep and immersive social gaming becomes a reality. We all know what’s possible. But now the numbers make it exciting and viable.
Everything just became connected and the wider implications are big.
Each brand needs to think about what that means for them. But If you’re doing ‘digital stuff’ well and you’ve got a high street presence. Game on.
It’s so easy to forget about how much personal information we hand over to Google, Facebook, Twitter, etc. My mind was sharply focused again today when I read today that MySpace has taken a bold step and allowed a large quantity of bulk user data to be put up for sale.
The truth is that we really have no idea how these companies will use our data for in the future.
Here’s a video which makes Google look a bit scary.