Volkswagen: Twitter Zoom campaign
Posted: March 30th, 2011 | Author: admin | Filed under: Advertising, Creative, Technology | Tags: campaign, hashtag, twitter | 1 Comment »Nice campaign using a mashup of Twitter, Google Maps and real world prizes.
Nice campaign using a mashup of Twitter, Google Maps and real world prizes.
This little thing popped up on Twitter recently. A small icon next to a hashtag. Kinda interesting and opens up lots of possibilities for them.
- Will they start to categorise more big events?
- Is this how Promoted Tweets might work?
- Shows group opinion well and makes the stream easier to scan read
- Rewards people that use the Twitter website instead of a 3rd party client
Nice touch from Twitter.
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